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Flaxby vs Doze Mattresses

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Flaxby

Flaxby mattresses are sold exclusively by the popular retailer, Dreams. The collection is a more up-market premium brand within the lineup and uses an impressive array of comfortable and soft materials in the upper layers of their mattresses to ensure a natural and comfortable sleeping surface. Flaxby are focussed toward ensuring a greener and fresher sleep that is more environmentally friendly. That’s why they utilise 100% recyclable spring systems and natural fibres to help safeguard the environment for future generations.

A feature unique to Flaxby includes their new all-seasons lineup which sees a two sided mattress which has different comfort layers on each side, giving a “warmer” side and a “cooler” side.

Read our full Flaxby review

Doze

Doze mattresses are fairly new to the industry, first appearing within the Dreams retailers lineup in 2019. The Doze brand focuses toward bed-in-a-box offerings that are typically foam based and have a great cost to value proposition thanks to the savings offered through logistical advantages that a boxed product affords. Price points aren’t the only thing that stands out with Doze however, since they are sold exclusively through Dreams you receive some of the best-in-industry customer service. A select few of the Doze lineup feature a hybrid support layer which offers great pocket spring support combined with comfort and body contouring of memory foam comfort layers and reflex foam support layers.

Read our full Doze review

Mattress Score

Overall Score:
Flaxby: 4.64/5.00
Doze: 4.58/5.00

Price:
Flaxby: £999.00 - £2299.00
Doze: £ - £


Based on aggregated reviews and performance scoring, we would recommend Flaxby in this face off!


Becky
Compares

Flaxby Owner Satisfaction

Flaxby mattresses are some of the better reviewed in the industry achieving impressive scores on a continual basis that generally outperform the competition. Owners are particularly overjoyed because Flaxby is offering the great comfort and support that we all love but introduce multiple new features that help provide an enhanced sleep experience. Customers particularly enjoyed the all-season range which gave people a deep sleep all year round that kept them cool in summer and warm in winter, the perfect combination.

Customers also enjoyed the natural cotton, wool & hemp fillings that come as standard on many in the lineup with particular attention being drawn to the fantastic 5 year guarantee on most models.

Flaxby Supportiveness

Flaxby mattresses have a great deal of supportiveness thanks to the Cortec™ and DNAir pocket spring systems on offer within the lineup. The Flaxby range is what we consider to be a traditional lineup with typical high quality manufacturing processes that result in luxurious and supportive mattresses. Pocket springs have generally remained unrivaled over the years and are my own personal favourite support layer when it comes to offering good tension for back and neck support. Many of the products on offer are available with multiple tension options which means you have a choice around how firm you would like the product to be. Depending on how you sleep (front, back, side) to how much you weigh are all determinations when choosing the right supportiveness.

Flaxby Durability

Flaxby mattresses will typically perform better in terms of true longevity than many other mattress suppliers due to their large investment in good quality pocket spring support layers combined with tried and tested comfort layers of wool and silk. The combination of these materials gives customers confidence but also the retailer, Dreams. This is evident in their backing of this product lineup with the impressive 5 year guarantee that ensures long standing support in the event of any manufacturing defects. The price point for Flaxby may often price certain people out of the market who are looking for something a little cheaper, however, when you consider the lifespan and the cost per night of sleep as a result, the Flaxby offers a fantastic opportunity for sleepers thanks to its durability and comfort.

Flaxby Best Offers

We've managed to find the following top deals from across the web on Flaxby mattresses.

Doze Owner Satisfaction

Satisfaction within the Doze brand is really strong, with a satisfaction score of 4.12/5.00 at time of writing. Owners particularly enjoy the supreme levels of comfort offered from the memory foam, with people finding that they are not getting too warm while they sleep, something that can often occur with foam. Thanks to breathable covers and the hybrid support layer there is enough breathability to prevent moisture build up and ensure a great night's sleep.

Owners were also satisfied with the back support offered on the vast majority of the lineup, with medium and firm support layers doing much of the body contouring necessary to ensure adequate tension.

Doze Supportiveness

Doze has great levels of support due to the hybrid pocket springs. These hybrid springs are smaller in depth than traditional pocket springs due to their need to be compacted as part of the “bed in a box” market model that Doze undertakes. The smaller springs do not result in less support however, as the springs are paired with a traditional foam support base of medium to firm tension that combined together offer a great deal of support and body contouring.

Doze Durability

Most of the Doze lineup has soft touch knitted covers as a feature. This type of cover works well in providing a decent amount of hard-wearing protection that will do well to maximise durability. Feedback from users suggests that there are no major complaints surrounding expected lifespan and while the Doze lineup is still fairly new, the rolled mattress market has long proven itself as being able to rival the lifespan of traditional mattresses. With this in mind, and with the average mattress lasting 7 years, we have no concerns as to the performance and durability of the current lineup.

Doze Best Offers

We've managed to find the following top deals from across the web on Doze mattresses.

Flaxby Most Useful Customer Reviews

5 Martin & Anna

We purchased the Flaxby 14450 pillow top mattress from Dreams after trying out the range of Flaxby mattresses in store. We opted for the Superking size with the split medium/soft support and the zipped option (essentially two singles joined together). I prefer the medium support whereas my partner likes the softer feel. Bear in mind, these are heavy mattresses and having the split mattress option makes it far easier to turn them, which you will need to do weekly for the first 3 months (then monthly thereafter). It has taken a long time for the mattress to fully bed in and feel comfortable to sleep on. If you're considering this mattress, be prepared for a full 6-8 weeks break in period to allow the materials to loosen up and conform to your body. When new, it felt very stiff with the sensation you're lying on top of the mattress, with not much give and with minimal support. My partner quickly got used to sleeping on her softer mattress, whereas with my medium feel mattress, I experienced lower back pain on and off for the first 4-5 weeks. The Dreams staff advised that the Flaxby mattresses do take a while to break in and conform to your body. Here's some tips that have worked well for us and are worth considering: Mattress support - this mattress really does deserve a quality bed base, preferably a pocket spring divan base. We initially used our old Superking bed frame with sprung slats. However, although the 14450 mattress is a deep mattress and should in theory work well on any bed base, we found that it not gel that well with the sprung slats, as the mattress tended to sag slightly. We have now switched to a sprung divan base and it's made a big difference to the feel, comfort and support of the mattress. Pillows - we initially used our Tempur cloud pillows with the Flaxby but we have since switched to Levitex sleep posture pillows (we opted for the small size). This has made a world of difference - no more neck and back pain! Duvets - we've always liked having our own single duvets rather than sharing a larger duvet so we can better control our body temperatures. My partner uses a weighted duvet whereas I switched to a wool filled duvet. The Flaxby mattresses do offer better temperature control compared to our old Tempur mattress. It is still worth investing in a quality duvet to really get the best sleeping experience.

5 Examplename

WAOW. I’ve been using the dreamcloud mattress for the past 3 and a half years which was fine for the most part but I wasn’t liking the memory foam feel of the sink in the mattress so decided to try this pocket spring mattress. After ONE night I’m already loving it. The comfort is absolutely phenomenal. Firm but still pure luxurious comfort and you can tell the materials are high quality. This is the sort of comfort you get in 5 star hotels. Personally I’d never go back to memory foam or combo memory foam type mattresses like dreamcloud, Simba and tempur because in most cases the mattress will develop a dip or sink where you lie after a few months or couple of years and that doesn’t properly support your body whether you sleep on your back or side, and with this Flaxby mattress I feel I can just lie in pure comfort and not have to move around all the time trying to get comfy with the memory foam type feel of my previous mattress. This Flaxby mattress is extremely comfortable on your back and side and all the other 5 star reviews back that up. The simple truth of the matter is if you want a high quality hotel like feeling mattress you’re going to need to invest the money. You’re investing in your sleep, health, mood and comfort for every day life and when you consider how long mattresses last it’s absolutely worth it. The delivery team were also fast and fantastic two helpful gentlemen who took away my old mattress with no problem. I’d recommend this mattress or any other pocket spring mattress over this price range will he just as good I’m sure. I got this at 15% off in a sale so if you want a discount then wait until the next sale. I also picked the “firm” option not “extra firm” but I’m sure extra firm is supremely comfortable as well. Happy sleeping!

5 Ayup

I was extremely dubious about purchasing this mattress and had been looking at the reviews for a good couple of months before taking the plunge. I went in Dreams several times to lay on it and make sure I wasn't making any bad decisions. It felt like the mattress was just hugging you right back when you laid on it! Good support in the lower back area too as I have a permanent slipped disc and spinal arthritis so I had to be 110% certain I was getting the right mattress. I have now had this mattress for over two months. My patter goes like this: sleep on one side for 7 days, then sleep on the other side. Then rotate the mattress and repeat the first steps. It is quite heavy to rotate but I'm just relieved I have finally found the perfect mattress again after 13 years of agony and going through about 5 different mattresses! There is no dipping as I rotate the mattress regularly - I am only 9st just over so not really big enough to be making the bed dip. I have a mattress protector on the bed, and use medium pillows. I am sleeping like a dream. I now manage to have nights where I sleep right through without waking for the loo or with pain! I no longer wake up with back pain anymore. I really am one happy lady! Would definitely recommend this mattress to others BUT if you are on the larger side, go for a firm it will soften over time, as seen other reviews saying this mattress dips so I guess if your on the heavy side you may or may not have an issue. Have attached pictures of when I first got the mattress compared with 3 months later and as you can see, no dips and looks just as good. I also bought the bed frame from dreams too.

5 SideSleeper12

I am obsessed with my new mattress! I picked a Flaxby—it’s hand-sewn and made in-house by the brand. What I really liked is how open they are about where and how it’s made. They even let the Dreams store staff visit the farm and factory! When I first asked about it at Christmas, one of the team members, Mike, was super excited to tell me everything. He even had pictures and clearly loved sharing how it all works. That made a big difference to me—I knew I had to come back when I was ready to buy. The mattress feels awesome. It feels like i'm on top of luxury! Since I am only 5'4 on a 36cm mattress, I truly feel like queen of the castle ??. I know it’ll soften up a bit with time, which I’m actually looking forward to, I've had it for a month now (and even though I forgot to rotate it) it's feeling like its shaping well to me. I went with this over a Tempur because it just felt more natural, and the traditional support is better for me. Tempur made me feel a bit off when I got up, probably because of my health. This one just feels right—and honestly, it feels like luxury every night. Then there's the bed frame! That was just a sweet deal, but I have noticed it's no longer on the website! I got the Soren in mustard and walnut, it looks stunning, and it fits just under my windowsill really nicely. I love the headboard, it goes well with my dark green sheets, and I'm planning on shaping my room around it when I decorate next. With that and amazing staff to help me make a decision, it was a super satisfying shopping experience with Dreams!!

5 Sally Lane

Like most people I don’t purchase a mattress very often. So when I walked into my local Dreams Store in Knaresborough I was very intrigued. As my visit progressed, I then became more impressed. Clearly the days of bouncing up and down on a mattress to decide whether it is suitable have long gone. I explained what I was looking for and my budget and then was given the opportunity to lay down fully on a mattress for three minutes which was computerised. So while I was relaxing , technology was finding out what type of mattress would be suitable for my body to enjoy the best possible nights sleep . I was given six options and I was shown the mattresses which would be suitable for me . Because I had the correct information I could quickly make an informed decision based on my needs and the outcome of the computerised assessment. This was really helpful. Especially as the whole experience was gently and professionally guided by the excellent sales advisor. After I has purchased my mattress , I then received all the information I required as to delivery dates , times of delivery and who to contact if there were any problems. On the day of delivery, I was contacted first thing in the morning. The delivery men arrived two hours later , right on time . They were really helpful , efficient and professional. I can honestly say, from start to finish . The entire shopping experience at Dreams has been excellent. As is my lovely new British manufactured mattress. Firm, comfortable and providing me with a good nights sleep.

Doze Most Useful Customer Reviews

5 Diva20

Let me begin by saying I had an amazing mattress purchased from dreams back in 2005. However that was some serious good quality as it lasted 14 years!! I only found out in 2018 that one had to replace their mattress every 8 years, so I really passed that time limit. I put all my faith in dreams after having failed from another website online where I just had to send it back and opt for this dreams one having tested it out at the shop with their new innovated technology system. But I now had no mattress It was a long wait of 5 weeks (seemed long when you don't have a matrress, but is standard delivery times), and I had to remind myself this was my situaton when I first bought my mattress. I took it back to basics, deciding not to have the hump, as so many don't even have a roof over their heads so lets be humble now..My previous mattress was all fine, until recently for 5 months straight, I had a sore waist, physio referral but nothing was working, and I never have pain for that long. My lower waist pains usually last a couple of weeks if that. I started to get scared and all I wanted to do was help to relieve the problem. I have been a full time carer to my son for many years which has clearly taken a strain on my body as he needs 24/7 care where a lot of manual handling is involved, which was now taking its toll on me. I begun to wake up really stiff, and so sore, that chucking out my old mattress before this one from dreams arrived, was the correct thing to do. I slept on my leather sofa(where the home rule is "do not!" But i broke the rule lol) . It was comfy! But still didn't feel quite right, so I tried the floor, and lo and behold, after sleeping on the floor for a couple of weeks, waist pain gone! One of my son's nurses many years ago did suggest, but I never took her on. Funny what desperate measures can do to you, lol. Then arrived the bed January 2020. It didn't feel as lush as in the shop initially, so I started googling like mad, and soon enough learnt that was normal and to give it time for your body to adjust, especially if you were sleeping on the wrong mattress for a number of years anyways! Day 1 pins and needles. But day 2 and three, now on week 2 and a bit, PERFECTION! I'm now screw face when it's time to get up in the morning because i donlt wanna get out! It's that cosy omggg!! It's like an outer body experience lol. Worth every penny. I did a lot of research when looking for a mattress. I wanted pocket sprung, but learnt that wasn't for me anymore. The one I had which lasted 15 years was pocket sprung but my body had obviously changed within the 14 years of having my old mattress, as up until that point I would still rate it and still hold onto it f i could as condition was still perfect. I was sad to see it go. Then I got an orphopeadic medium firm one online and worst decision, YUK! sent back! But by then I got rid of mines, hence being mattressless LOL! It was worth the wait. I was estatic when learnt I could get pocket sprung, which I longed for, but with memory foam as well, best of both worlds, 2 in 1! The memory foam would help my waist. I can confidently say that my physio, ridding the old mattress, and getting one to accommodate my needs has rid my back pain immediately. No more waking up stiff! No more sore waist. Just a heavenly nights sleep! I wouldn't expect anything less from dreams, and i will go to them again and again. They will see me again in the next 10 years! HA! Thank you dreams!

5 Musavir

I had an outstanding experience at the Dreams store in Ilford, all thanks to Ms. Ayesha. From the moment I walked in, she was welcoming and attentive, ensuring I felt comfortable and well-informed. Ms. Ayesha’s extensive knowledge about mattresses and beds was impressive, and she patiently answered all my questions, helping me choose the perfect products for my needs. What truly set her apart was her introduction to the Comfort Exchange program. Ms. Ayesha explained this unique offering in detail, giving me confidence in my purchase by assuring me of the possibility to exchange the mattress if it didn’t meet my expectations. This thoughtful service is a testament to her dedication to customer satisfaction. Ms. Ayesha went above and beyond to provide exceptional service. Her friendly demeanor, professionalism, and genuine care for customers make her an invaluable asset to the Dreams Ilford team. I can’t recommend her highly enough. If you’re looking for top-notch service and quality products, be sure to visit this branch and ask for Ms. Ayesha!

5 Verified Buyer

Grove D Ottoman Blue Therapur Acti Resp Mattress Me and my partner are obsessed with our new bed and mattress. After years of waking up every morning with back pain, we reached out to Dreams to advise us on which mattress would suit us best. I love that we had an opportunity at the store to use and experience some new tech sleep matching and use it never expected such life changing results too. The mattress is deliciously comfortable and yet reassuringly supportive. With my previous mattress I always felt I was lying in the wrong position, but now I get a great night sleep whether I’m lying on my side or back, and I no longer need a stack of pillows to support my spine. My partner find it too exactly to what he needed for his upper part of his back. I can’t put a price on that. Highly recommend! Yeah it might be more expensive but definitely worth it to have a great sleep !

5 (Locker)

Having had the same mattress for the past seven years , which was already at least fourteen years old when I received it . It looked and felt like it needed replacing. Dreams is a company that I had heard of and I thought give them a try, why not. I am so glad I did, not only was the sales experience excellent beyond my expectations, the delivery when it came was spot on time. If I was to have any complaints (which I do not),it would be the time it took to arrive, but that was my fault, for picking a very busy time of year. As for the product,words can not describe how good it is. Since delivery I have had collectively the best nights sleep I have had in years. I would most definitely recommend Dreams to any of my friends should they ask for quality of both service and product not to mention the after sales service, which I think is excellent.

5 Sashaed

I have a frequent bedwettee and so decided to take out the dreams insurance for the lifetime of the mattress due to the washable zipped cover coming off and afraid that the zip would break well before the end of the life of the mattress. This waterproof mattress protector came FREE when taking out the insurance cover. This mattress protector has been put into "use" within the first week of receiving our mattress and we are really pleased with firstly the fit, it is slightly larger than the mattress for depth, but it doesnt move during the night and is cold to touch which for a child with autism and a growing child also increases their confidence at bedtime. Washed at 40 degrees on a standard cycle and tumble dried on a half heat cycle as I needed it back on the bed the same day and it was raining outside. Can not fault the quality so far.

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