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Dreams Memory Cloud Support Pillow
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Dreams Memory Cloud Support Pillow


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What our reviewers found

Pros

  • Offering a 'cloud-like comfort' with its memory foam core, this pillow ensures both relaxation and effective support, improving your sleep quality.
  • Specially tailored for front and back sleepers, it adapts perfectly to your head and neck, providing relief from pressure and aligning your spine correctly.
  • Its breathable design promotes airflow, regulating your body temperature, and eliminating the need to flip the pillow frequently during the night.
  • The 100% cotton cover is not only hypoallergenic but also removable and machine washable, adding a convenient fresh touch.
  • This durable pillow offers a one-year guarantee, making it a superb value for money and a smart upgrade for a better sleep experience.

Cons

  • Clusters you can feel: One owner wrote that once the air had gone out, "They then felt hard and the part of my head which was laid on these lumps started to become numb."
  • Filling that moves: Another found that "No matter how much you fluff or adjust them, the filling just spreads to the sides".
  • Too deep for some: One owner wrote "it’s too deep for me".

Pillows - a soft haven where dreams are woven and restful nights ensured. But, not every pillow can cater to every specific need of varied sleepers. This is why we have dived headfirst into pillow reviewing and today, the contender is an interesting one - the Dreams Memory Cloud Support Pillow.

Design and Features

Stylish yet simple, the Dreams Memory Cloud Support Pillow is an epitome of the saying 'less is more.' It's not just a pillow, rather an outcome of thoughtful designing and keen consideration for varied sleepers. Unlike other memory foam pillows, it pitches itself as both optimal for front sleepers, offering cushioning for neck and shoulders, and back sleepers, facilitating ideal spinal alignment. Sounds perfect, right? But in my opinion, no single pillow can ideally fit everyone.

Bling and grandeur are set aside and functionality takes a front seat when it comes to the design of this pillow. Encased within a 100% cotton cover, it assures a natural, breathable feel, a bit unexpected from a memory foam pillow. Albeit a tad thick, it does provide a comforting plush feel.

Construction

Understanding the construction helps explain the soft comfort balanced with solid support that the Dreams Memory Cloud Support Pillow offers. At its core, the pillow works its magic with memory foam clusters. This is where this pillow stands alone from the usual memory foam pillows that feature a solid foam piece. These clusters enhance the overall breathability of the pillow, thereby waving goodbye to the typical overheating issue associated with memory foam.

This pillow's cover is machine washable at 40°C, speaking volumes about its practical and easy maintenance. However, I cannot simply disregard my personal preference for latex pillows over memory foam ones as they provide superior air circulation.

Suitability

Claimed to be perfect for both front and back sleepers, this pillow is said to intelligently mould to the shape of the head and neck for optimal spinal alignment. Now, on testing it carefully in-store, it indeed tended to mould under pressure, offering an apparent good fit. However, with my leanings towards latex pillows due to their better heat management and comfort, it felt a tad bit off.

Its comfort level ranges from soft to medium. This, in my view, would most likely suit side sleepers, where their neck and head would sink in finding an ideal position. Yet, as much as I try, I can't shake off my personal hesitation towards memory foam. However, each sleeper's preferences can differ greatly, and this might strike a chord with many out there given its solid customer reviews.

What Customers Thought

Our scepticism aside, owners mostly find this pillow comfortable, and several mention the support in the same sentence. One owner described it as "Not too hard not too soft, supportive but comfortable." Another, who has a neck problem, wrote "This does it perfectly." A few say it keeps its shape, and one found "It was perfect in a heatwave." The complaints are mostly about the clusters: one owner wrote that "the lumpy memory foam clusters can be clearly felt" once the air goes out, and another that "The filling shifts away from your head during the night". A third simply found it too deep. The owner who felt the lumps also wrote that "once opened pillows are neither returnable nor refundable", so check the returns terms before you take it out of the packaging.

The Verdict

On the face of it, the Dreams Memory Cloud Support Pillow appears a dream come true offering a delightful combination of comfort and support. Its thoughtful design, promising a comfortable temperature throughout the night, is a refreshing alternative to the heat-trapping memory foam cliché. Plus, it comes in a washable, 100% cotton cover, adding a natural feel to the whole ensemble.

However, despite its impressive features, I cannot help but feel a bit reserved due to my personal inclination towards latex pillows over memory foam ones due to their superior air circulation and comfort characteristics. After testing this Dreams Memory Cloud Support pillow in-store, I still believe that it might be both - slightly too thick for back sleepers, yet too thin for side sleepers. Now, while it might provide a sense of balance between softness and support, I'd advise you to put this to your personal test, keeping in mind views shared by previous customers.

All in all, the Dreams Memory Cloud Support Pillow could be your dream pillow, especially if you have a soft spot for memory foam pillows with an added dash of breathability. But if you're like me, preferring a latex pillow, this may not be the best choice for you. Hence, take your pick, guided by your preference, and get your head down for a proper night's kip.

How we reviewed the Dreams Memory Cloud Support Pillow

25 reviews in Dreams' feed10+ years in the bed and mattress industry12-point spec check5 buyer questions read34 price checks since Sep 2025

Drawing on over 10 years in the bed and mattress industry, our team assessed the fill, materials and support of the Dreams Memory Cloud Support Pillow from its 12-point specification in Dreams' listing. 25 reviews in Dreams' own feed sit behind its owner rating. We have checked its price 34 times since September 2025. How we review


Corrections

When we get something wrong, we fix it and say so here. All corrections

11 October 2026
We said this pillow was machine washable at 40°C. It is the cover that is machine washable at 40°C.

Price history

The chart shows the lowest price we recorded over time. Prices exclude delivery.

Lowest price we've recorded: £65
Lowest in the last 90 days: £70

Check today's price at Dreams
Radar analysis
of the Dreams Memory Cloud Support Pillow
Brand: Dreams
Retailer: Dreams
Delivery Time: Average
Delivery Charge: Average
Customer Sentiment: Good
Guarantee: Average
Radar Analysis looks at the product, brand and retailer against base norms established within the industry and determines where the product sits by way of established performance metrics.

Reviews

Pick a star rating to see only those reviews.

4.5owner rating out of 525 reviews
Verified customer
Verified by Dreams
5
Review: The "I Might Never Leave This Room Again" Experience Location: Dreams Braintree Product: Yokohama Sleepmotion Adjustable TV Bed + Flaxby Masters Guild 4450 Mattress If you're looking for me, don't. I live here now. My wife and I recently visited Dreams Braintree and walked out £4,500 lighter, but significantly heavier in pure, unadulterated joy. We are now the proud owners of a bed that has more technology than the Apollo 11 moon landing and is roughly ten times more comfortable. The Bed (Or, My New Best Friend) The Yokohama Sleepmotion frame is a revelation. It's finished in a velvet that's softer than a cloud's pajamas. Between the 43" LG TV rising majestically from the footboard and the Dolby Atmos sound, it's not just a bed-it's a private IMAX theater where snacks are highly encouraged and pajamas are the dress code. The Sleepmotion tech is the real hero here. Whether you're binging a box set or dealing with a bit of late-night indigestion, you just click a button and the bed adjusts to save the day. It has also put a definitive end to the "Snore Wars"-elevating the head just a touch works like magic. Combined with the Flaxby Masters Guild 4450 Pillow Top Mattress and the Memory Cloud Support Pillows, the comfort is quite frankly delicious. It's the first time in years I've felt like a human being upon waking up. The Service (10/10) A huge shout-out to the staff at the Braintree branch. They were absolutely adorable and-bless them-didn't try to upsell us on things we didn't need. They acted more like "sleep sherpas," guiding us through the mountain of options until we found the perfect fit. The Delivery & Setup The chaps who delivered it were top-tier. They arrived, donned their shoe covers like professional surgeons, and worked with incredible efficiency. They didn't just dump the boxes and run; they whisked away our old bed and then sat us down for a full tutorial. I now know how to operate the Atmos sound and the adjustable base better than I know how to use my own toaster. They were clean, tidy, and couldn't do enough for us. The Verdict Was it a splurge? Yes. Was it the best 4 and 1/2 grand we've spent in a long time? Absolutely. Snuggling up for a film and then drifting off into a "pillow-top" coma is pure class. If you value your sleep (and your Netflix binging), go see the team at Braintree.
MargaritaH
Verified by Dreams
2
Very disappointed with these pillows. The filling shifts away from your head during the night, leaving little to no support for your neck. No matter how much you fluff or adjust them, the filling just spreads to the sides, making the pillows uncomfortable to sleep on. My partner had the same experience. Additionally, the return process could also be improved. After sending the pillows back, I received no updates confirming that they had been received or that the refund was being processed. Although the refund was issued promptly once I contacted customer service, better communication throughout the return process would have made for a much better experience.
Vixter02
Verified by Dreams
1
I bought this pillow after spending a few seconds trying one in the store. Unfortunately, trying to actually sleep on it is another matter completely. Once the air disperses, the lumpy memory foam clusters can be clearly felt. They then felt hard and the part of my head which was laid on these lumps started to become numb. Very disappointing to have wasted £70 as these are not cheap but the Ts&Cs state that once opened pillows are neither returnable nor refundable. I realise different people have different comfort requirements. I usually sleep on feather but was introduced to this pillow in store as a 'comfortable' alternative. Sadly it was not.
Julian in Bath
Verified by Dreams
5
I hadn't replaced my pillow for years so it was nice to try some different types to see which one fits best. This pillow did it for me with its comfort and support. Worth it to get something you know you will like.
Annayl
Verified by Dreams
5
Bought this in error BUT! Was a great error. I have cervical spondylitis and finding a pillow that is soft but supportive has been tough. This does it perfectly. Meant to be!
Sleeper1010
Verified by Dreams
5
The pillow is extremely comfortable, I usually used 2 pillow but with this one nothing else is needed. It was perfect in a heatwave. Will definitely recommend
Melanie Mimi
Verified by Dreams
5
The most comfortable pillow I've ever had. Lots of support and has not lost shape. Would highly recommend - you definitely get what you pay for.
Stand alone
Verified by Dreams
2
The pillow itself is fine but when you buy the item these no testing it out and it's too deep for me.
Lauhigh
Verified by Dreams
5
Great pillow, you can really see the quality compared to cheaper ones you can buy.
Verified customer
Verified by Dreams
5
Super comfortable pillow. Not too hard not too soft, supportive but comfortable.
Kalernator
Verified by Dreams
5
Really cormortable, well worth the money. Never known sleep like it (seriously)
Bazzmo
Verified by Dreams
5
One of the best pillows I've slept on . Keeps it shape and very comfortable
KealeyEno
Verified by Dreams
5
Excellent pillow. Very comfortable. I look forward to sleeping on it!
Daiharding
Verified by Dreams
5
Great pillow . comfortable and a good night sleep .
Natii
Verified by Dreams
5
Very comfortable to sleep on, doesn't loose shape.

Questions about the Dreams Memory Cloud Support Pillow

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Sources for this review

  • Our assessmentFill, materials and support judged by our team, from over 10 years in the bed and mattress industry
  • Specification12 points from Dreams' listing
  • Owner reviews25 behind the owner rating
  • Buyer questions5 read
  • Price history34 checks since September 2025
  • Site-wideOur price tracker has logged 1,321,739 retailer prices since June 2019

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