Why our sleep experts loved it
For those looking for a deep and rewarding sleep experience, particularly if what you need is enhanced back support from a good quality support system, look no further than this Dreamland Cashmere Mattress, rated firm in tension this product may favor those in need of a bit more support in the areas that matter most.
Let's start by looking at who will find this mattress a good fit, namely those that are looking for exceptional value at a low price point while still ticking the much needed boxes against an orthopaedic-like feel. Thankfully this product has it all and the firmer feel proves suitable for people in need of back and neck support who will be sleeping on their stomach or back.
Those who might find this particular product challenging would be those of average body weight who sleep predominantly on their side. See, a firm mattress like this will not have the sort of "give" necessary to allow your shoulders and hips to adequately sink into the Dreamland Cashmere. The result? Poor sink-age results in rolling your shoulder in an unnatural way which could result in more pain, not less. This is why we recommend this type of product for predominantly back and stomach sleepers of average or heavier build.
In terms of competition and where this mattress finds itself placed in the market, you're actually on to a bit of a winner. See, the price point is budget, really budget. However, the quality of components like the good-quality pocket spring system, accompanied by the luxurious and deep cashmere layer have you taking advantage of a product that punches well above its weight. We would typically price pocket springs firmly into the mid-range and above segment so it is really encouraging here to see the brand becoming accessible for those further down in that quadrant.
More about that brand, who are they I hear you ask? Fear not, they haven't sprung from nowhere and are actually a well established company being operated for a number of years and sold through the popular retailer Mattress Next Day. First founded in 2004, there's a ton of confidence in this retailer and the brand, both having built up a loyal following over the years and establishing themselves as "one of the big boys" in the arena that has been dominating key parts of the industry for over a decade.
Back to the firmness and the Dreamland Cashmere Mattress and with it being a firm (although not extra firm) we would rate this product at an 8. It’s soft enough that you can dabble with the occasional bit of side sleeping while still getting a great deal of support for your back, however, we do still consider it on the firmer side even with the luxurious and soft cashmere fillings associated with it.
Customer experience for the product has been well received with it being one of the more popular products sold through the impressive retailer. With over 70 reviews to date and an impressive (at time of writing) 5/5 rating, it’s going to be hard to beat. Customers particularly enjoyed the value for money with others commenting on the “spot on” support that is firm but suitable for back and neck. There are those that found the mattress to be firmer than they thought it would be, however, even these gave it a strong rating as they were able to see that the product was of very high standards in quality. Negative experiences were non-existent with only a couple of 4-star reviews at the tail-end reflecting the firmer than expected support.
Onto availability in sizing and what is great about this product being sold exclusively through the Mattress Next Day retailer is that they are able to manage their stock levels particularly well. We track stock and pricing dynamically and find this product is typically in stock in a variety of sizes to suit. We even found stock in the euro sizing around small single and small double, satisfying even the niche subset of buyers that need something a bit more “bespoke”.
So what do we like? Well the firmness suits a specific audience and provided you are that audience you should love it. In terms of core components we always find pocket springs to be of high regard, out-performing open coil and reflex foam by a considerable margin in our own preferences. Then there is the cashmere fillings, they’re deep enough and the softness if a real treat, you can tell the product is well put together and goes out of it’s way to perform and we’re delighted to be able to recommend it.
What don’t we like? That firmer tension we spoke so highly off boxes it into a corner a bit and the fillings and springs otherwise fit such a wide array of people that we’d love to see a medium tension equivalent with more mass-market appeal. Fortunately there are plenty of other products that fit that market from the retailer and so if you do find yourself wanting for something a bit softer that will suit those who sleep on their side, check out a medium tension mattress.
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